Professional profile
About Helena Chen
Helena Chen brings a rare blend of strategic marketing expertise and refined design sensibility to her real estate practice. Before transitioning into real estate, Helena was the Co-Founder and Managing Director of a BBDO creative agency, where she led the company from inception to 35+ employees while driving consistent year-over-year growth and profitability. Over a 15-year career in brand and product marketing, she worked with some of the world's most respected luxury brands, including BMW, Ferrari, Maserati, Harvey Nichols, and the Gucci Group, across North America, the Middle East, and CIS markets. A brand strategist by trade, Helena understands how positioning, storytelling, and presentation directly impact value. She brings that same discipline to real estate, helping clients not only find homes they love, but make confident, well-informed decisions in competitive markets. Outside of real estate, Helena can be found at LifeTime in Henderson, practicing yoga & doing strength training, or treasure hunting for mid-century modern furniture at garage sales. She believes great homes, like great brands, are built on intention, quality, and character.